eCOMMERCE LOTUS < BACK
The eCommerce Lotus awards creative works which have creativity of eCommerce and all innovative efforts in the digital business. Works should also demonstrate how the its efforts in the digital business that define the future.

The decision of the Juries on eCommerce Lotus winner will be based on the following criteria:
          • Idea (30%)
          • Strategy(20%)
          • Execution(20%)
          • Results(30%)

EC01
Products & Services
 
EC02
Corporate Image
 
Non-product or service-based company image including event sponsorships, seasonal messages or announcements to increase the brand perception and reputation.
EC03
Corporate Social Responsibility
 
Non-product or service-based corporate social responsibility campaigns on environmental, social, and ethical efforts to increase the brand perception and reputation.
EC04
Public Services & Cause Appeals
 
Anti-smoking, anti-drugs & other addictions, anti-drunk-driving, road & public safety awareness, health & hygiene awareness, political & religious messages, unions & associations, environmental awareness, human rights awareness, animal rights, government & forces recruitment, state education, racial, ethnic & disability awareness, gender equality, abuse, charities, volunteers & donation appeals, NGOs.
EC05
Resilience Through Creativity
 
A special Lotus Award sub-category to recognize ideas and creative solutions that demonstrate resilience and resolve in the face of the Covid-19 global pandemic. It is awarded to works that rise above the crisis to create public, economic, cultural and/or other ideas for the greater good. The solutions may or may not be connected directly to the brand. 
LOTUS ROOTS
LREC
Lotus Roots
 
This is an award unique to ADFEST that is awarded to works that embody local values whether in terms of culture, religion, beliefs, traditions, or language. Lotus Roots recognizes works that preserve and celebrate the rich heritage and value of each local culture.
MEDIA PARTNERS
MEDIA PARTNERS
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