adfest 2027 Lotus Awards is now open for entries from the creative community across Asia Pacific and Middle East. We’re calling for ideas that go beyond expectations, uncompromising craft that redefine possibilities, and works that move people and connect culture.
Submit your entries before the fees increase by these deadlines:
Early Bird Deadline 18 December 2026
Regular Deadline 15 January 2027
Late Deadline 29 January 2027
adfest 2027, 30&BEYOND, celebrates the journey we’ve shared and the possibilities that lie ahead. As creativity moves across disciplines, platforms and communities, the Lotus Awards are evolving with it.
This year brings new categories and Special Awards, celebrating the region’s most innovative works and ideas that define what’s next.
GAMING & SPORTS LOTUS
Gaming & Sports Lotus joins the adfest 2027 Lotus Awards line-up.
HUMOUR
Use of Humour is also added as a sub-category in 12 Lotus categories.
CRAFT & TECHNOLOGY
Print & Outdoor Craft Lotus is renamed Creative Craft Lotus to recognise craftsmanship across a broader range of creative disciplines. Digital Craft Lotus is also expanded to include more AI Craft categories to reflect the growing influence of AI on creative craft and execution.
SPECIAL AWARDS
Two new Special Awards are also added to the line-up:
Film Production Company of the Year: Film Production Company will now be tallied separate from Production Company of the Year and calculated from film-based categories.
Campaign of the Year: Awarded to the campaign with the highest score from finalists and winners across all Lotus categories.
Media Agency of the Year and PR Agency of the Year will now be tallied from all Lotus categories instead of Media Lotus and PR Lotus respectively. Digital Agency of the Year is discontinued.
For full details on the adfest 2027 Lotus Awards, download the
Entry Kit here.
adfest 2027, 30&BEYOND, will take place from 18–20 March 2027 at the Royal Cliff Hotels Group, Pattaya, Thailand.
adfest is one of Asia’s leading international creative festivals, celebrating creativity, culture and innovation. Since 1998, it has brought together the creative community across Asia and beyond to recognise outstanding work, exchange ideas, nurture talent and celebrate the diverse cultures and perspectives that inspire creativity.
As a not-for-profit organisation, adfest is committed to nurturing and supporting the creative industries across Asia Pacific and MENA. It is one of only 7 regional creative festivals featured in the WARC Creative 100 Rankings, one of 12 awards included in the Campaign Brief Asia Rankings, and one of 22 awards recognised in The Drum World Creative Rankings.
