Under the theme Human+, ADFEST 2026 will be held Thursday 19 – Saturday 21 March 2026 at the Pattaya Exhibition And Convention Hall (PEACH) at the Royal Cliff Hotels Group in Pattaya, Thailand.



At a time of accelerating change, it's easy for the spotlight to shine on technology, platforms and complex systems. 

Human+ is founded on the conviction that true, enduring value lies not only in these tools, but in how they empower people.
It is crucial we amplify fundamental human qualities: creativity, curiosity, culture, empathy, resilience and compassion.
We must employ a people-first approach, where humanity is at the very core of everything we do.

The + stands for the powerful forces that can elevate humanity.
It’s a framework for expanding human capacity, meaning and impact.
Creativity, at its heart, ensures that as the world rapidly evolves, humanity remains at the epicentre of progress. 

Join us to explore the endless possibilities of Human+