
{"code":0,"data":[{"keyword":"SUB CATEGORY","content":"USE OF TALENT\/CELEBRITY","is_link":false},{"keyword":"ENTRANT COMPANY","content":"FINCH, SYDNEY","is_link":false},{"keyword":"TITLE","content":"CAN'T DO THAT IF YOU'RE DRIVING","is_link":false},{"keyword":"BRAND","content":"UBER AUSTRALIA","is_link":false},{"keyword":"ADVERTISER","content":"UBER","is_link":false},{"keyword":"AGENCY","content":"SPECIAL GROUP, SYDNEY","is_link":false},{"keyword":"GROUP CREATIVE DIRECTOR","content":"SIMON GIBSON\/NILS EBERHARDT\/PETER DEFRIES","is_link":false},{"keyword":"GROUP CREATIVE LEAD","content":"ALAN WILSON","is_link":false},{"keyword":"SENIOR PRODUCER","content":"JO HOWLETT","is_link":false},{"keyword":"NATIONAL HEAD OF PRODUCTION","content":"TASH JOHNSON","is_link":false},{"keyword":"TEAM LEAD","content":"LAURA LITTLE","is_link":false},{"keyword":"BUSINESS MANAGER","content":"WENDY HOANG","is_link":false},{"keyword":"ACCOUNT DIRECTOR","content":"WILL PAYNE","is_link":false},{"keyword":"FILM PRODUCTION COMPANY","content":"FINCH, SYDNEY","is_link":false},{"keyword":"MANAGING DIRECTOR","content":"COREY ESSE","is_link":false},{"keyword":"SOCIALS DIRECTOR","content":"JED SIMKINS","is_link":false},{"keyword":"DIRECTOR","content":"CHRISTOPHER RIGGERT","is_link":false},{"keyword":"SOCIALS DIRECTOR OF PHOTOGRAPHY","content":"MIGUEL CÁRMENES","is_link":false},{"keyword":"DIRECTOR OF PHOTOGRAPHY","content":"SAM CHIPLIN","is_link":false},{"keyword":"ASSISTANT DIRECTOR","content":"SAMMY PECS (1<sup>ST<\/sup> AD)\/JOE CRAIB (2<sup>ND<\/sup> AD)","is_link":false},{"keyword":"EXECUTIVE PRODUCER","content":"COREY ESSE","is_link":false},{"keyword":"FILM PRODUCER","content":"JACKIE ADLER","is_link":false},{"keyword":"SOCIALS PRODUCER","content":"DARCEY TAYLOR-MORRISON","is_link":false},{"keyword":"PRODUCTION MANAGER","content":"DARCEY TAYLOR-MORRISON","is_link":false},{"keyword":"PRODUCTION DESIGNER","content":"FRANCOIS JORDAAN","is_link":false},{"keyword":"STYLIST","content":"GEORGIA GROOM","is_link":false},{"keyword":"HAIR & MAKE-UP","content":"DAVID D'AMOURS (HAIR)\/SUSANA HONG\/ANDI LIGA (MAKE UP)","is_link":false},{"keyword":"SERVICE PRODUCTION COMPANY","content":"OPC PRODUCTION","is_link":false},{"keyword":"POST-PRODUCTION COMPANY","content":"ARC EDIT, SYDNEY","is_link":false},{"keyword":"EDITOR","content":"DREW THOMPSON","is_link":false},{"keyword":"COLORIST","content":"FERGUS ROTHERHAM","is_link":false},{"keyword":"FLAME ARTIST","content":"ANDY MCKENNA","is_link":false},{"keyword":"VFX SUPERVISOR","content":"ANDY MCKENNA","is_link":false},{"keyword":"POST EXECUTIVE PRODUCER","content":"WINNIE O'NEIL","is_link":false},{"keyword":"POST PRODUCER","content":"SALLY QUADE","is_link":false},{"keyword":"VISUAL EFFECTS","content":"ANDY MCKENNA","is_link":false},{"keyword":"SOUND PRODUCTION COMPANY","content":"RUMBLE STUDIOS, SYDNEY","is_link":false},{"keyword":"SOUND DESIGNER","content":"TONE ASTON","is_link":false},{"keyword":"MIXER","content":"TONE ASTON","is_link":false},{"keyword":"ENGLISH SYNOPSIS","content":"Australian comedian Tom Cardy and Shania Twain explore the freedom afforded to passengers, exploring all the things you can do in an Uber when you're not driving. ","is_link":false},{"keyword":"ENGLISH CONTEXT EXPLANATION","content":"Uber Australia sought a highly engaging campaign to anchor its new platform, “Can’t do that if you’re driving”.\r\n<br>\r\n<br>The work was created for Uber to highlight the everyday joys of riding with Uber, focusing on the fun and freedom of being a passenger. This shifts the narrative from pure utility (getting from A to B) to one of experiential benefit and emotional connection—that the journey is as enjoyable as the destination.","is_link":false}],"files2":[{"name":"CF07_005.mp4","type":"mp4"}],"count":1}