DaeWon Kim is an Executive Creative Director at HSAD. Over two decades of experience in creating numerous successful campaigns for LG TV, LG Mobile, and LG Display, he won several awards in various advertising festivals. One of his well-recognized works is Korean Air campaigns which won a number of prizes in Cannes Lions, Spikes Asia, and Korea Advertising Festival. Kim is also credited with creating the outstanding launch campaign of the global game “Black Desert Mobile.”

DaeWon has been serving as a member of the executive committee for “Korea Advertising Awards” since 2021 and was selected as a judge at many international advertising festivals such as the New York Festival and MAD STARS.

His creative works are renowned for its originality derived from combining high-tech technologies and creativity as he holds a B.S in technology and engineering. And recently his brand renewal campaigns such as HD HYUNDAI and LX have been highly successful in Korea.