INNOVA LOTUS & LOTUS ROOTS
Masaya Asai
Global Creative Director
TBWA\Hakuhodo
Tokyo

Masaya believes in the power of creativity to move people and make a difference in the world. He is known for his creative direction that focuses on simple human truths that resonate with people around the world. His bi-cultural perspective – drawn from his roots in Japan and the US – has been praised and recognized by world-renowned clients such as Apple, UNIQLO, and the UN, among others.

Starting as an Art Director at TBWA\HAKUHODO Tokyo in 2007, he won the ADFEST 2007 Young Lotus Competition prize for best young creative in Asia within his first year. He continued to win awards and achievements during his years with TBWA\Media Arts Lab in Los Angeles and after his return to TBWA\HAKUHODO Tokyo, winning more than 100 national and international awards, including Cannes Lions Outdoor Grand Prix and CLIO Grand Prix for Apple ‘Shot On iPhone’, bringing home the only Cannes Lions Gold for Japan this year, for 'The Most Challenging Pingpong Table'.
MEDIA PARTNERS
MEDIA PARTNERS
For all the latest ADFEST news, subscribe to ADFESTbuzz :
SUBMIT