BRANDED ENTERTAINMENT LOTUS &
EFFECTIVE LOTUS
Oliver Robinson
Regional Executive Creative Director
FP7 McCann MENAT
Dubai

Over the last 23 years Olly has worked for some of the most effective and creative ATL and digital agencies in the world: FP7 McCann Dubai, JWT London, Dare London, Agency.com London, BMP DDB Needham (now Adam and Eve DDB) and DMB&B. This ATL /digital split is still rare, even in this day and age and his wholly cross-channel experience helps him find that idea that can work in any and all marketing channels. In his career he has worked for a multitude of clients across many, if not all brand categories and produced work that has won at the world’s most prestigious award shows. 

In his current position leading at FP7 McCann he has helped steer the agency to the enviable position of the “World’s Most Effective Agency” (Global Effie’s 2016) – FP7 McCann currently sits at number 2 in the world - as well as helping to retain The MENA Effies Most Effective Agency and Network for 7 years in a row.

Olly has judged at D&AD, New York Festivals, Creative Circle, the Andy’s and now can proudly add ADFEST to that list. He has written articles for the Media Guardian, Campaign, NMA and Revolution magazines and has spoken publicly at the IPAs Digital Masterclass on the Future of Advertising. 

When he’s not in the office, you’ll find Olly in; any restaurant that serves sushi, the cinema or a good book.
MEDIA PARTNERS
MEDIA PARTNERS
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