ADVERTISER OF THE YEAR
This award is given to the Advertiser that earned the highest score calculated from the credit
entered in “Advertiser” (regardless of Entrant Company) from the finalists and winners in the
following Lotus categories:
Audio Lotus
Branded Entertainment Lotus
Brand Experience & Engagement Lotus
Design Lotus
Direct Lotus
eCommerce Lotus
Effective Lotus
Film Lotus
INNOVA Lotus
Integrated Lotus
Interactive Lotus
Media Lotus
Mobile Lotus
Outdoor Lotus
Press Lotus
Print Craft Lotus
Best Use of Photography/DI
Best Use of Illustration
Best Use of Typography
Art Direction
Best Use of Retouching/Image Manipulation
Best Use of Computer Generated Imagery (CGI)
Lotus Roots sub-category in the above Lotus categories
