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Monday 19th March 2012 |
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SYNOPSIS |
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Both gaming and advertisement can excite people. However, gaming is not just an entertainment. It is human's communication architecture. In this session, I will talk about essential architecture of gaming with some introduction of Japanese culture. |
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| Akira Kagami |
| Executive Advisor and Global Executive Creative Advisor |
| Dentsu Inc. |
| Tokyo |
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Known to many as 'the big guy from Dentsu', Akira Kagami is a landmark in the creative crowd.
Being with a varied agency like Dentsu for over 30 years, gave Akira the opportunity to work on almost every category imaginable. One could say this depth of experience led him to his most recent mission and role: to go beyond his responsibilities as a specialist in creative and to create a catalytic scheme for global communication design.
Through all his work at Dentsu, he has picked up numerous prizes, including at Cannes, Clio, and One Show, as well as the Grand Prix for three times at ADFEST. He has served on the jury at Cannes, Clio, One Show, D&AD, Art Directors Club of New York, Spikes, and many other international awards. He has also chaired the judging panel at ADFEST, Outdoor Lions at Cannes, and Craft Jury at Spikes. In 2010, he received the New York Festivals Lifetime Achievement Award.
Many might have already known Akira as a regular presenter of the 'Asian Diversity' seminar presented annually by Dentsu at Cannes Lions. He has spoken at numerous international award shows and seminars about Asian advertising, aiming to attract global attention to its diversity and dynamism.
In his spare time, he is an acclaimed author and translator of science-fiction books.
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