Only one party may enter a particular work into a given sub-category. It must be agreed in advance between the parties concerned.
If a work is entered twice in the same sub-category, ADFEST will accept the first entry submitted.

Each advertisement constitutes one entry. Advertisement which forms a campaign will be entered and paid for as single entries, e.g. 3 ads which form a campaign must be entered and paid for as 3 separate entries, but can be shown consecutively. Individual teaser ads are not eligible.

ADFEST requires at least one form of proof of authenticity for each entry submission:

For Broadcast Category (F01-F20): Original Media Schedule from Media Agency

For Other Film Category (F21-F29): Original Client Endorsement Letter in Client's letterhead

For Lotus Roots (LRF): either Original Media Schedule from Media Agency or Original Client Endorsement Letter in Client's letterhead

ADFEST reserves the right to disqualify entries that fail to provide required documentations. Advertisements that have been run purely to make them eligible for competition will be disqualified and the submitting organization may be banned from ADFEST competitions for a period of 3 years. 

ADFEST Organizer reserves the right to move entries to more appropriate Lotus category or sub-category.

Advertising which might offend national or religious sentiments or public taste will not be accepted. 

ADFEST reserves the right to disqualify inappropriate and offensive entries. 

ADFEST Organizer reserves the right to disqualify an entry if full payment is not made before judging commences.  

No refund will be given for wrong entries, withdrawn entries or disqualified entries.

Entry credits CANNOT be revised after Friday 12th February 2016.

Entry submissions to ADFEST are open to companies involved in advertising and communications throughout Asia and the Pacific, including Australia, New Zealand, and the Middle East.

Note: The agency must be based in the region regardless of where the entry was aired. Works created for clients in the region, but by agencies based elsewhere are not eligible.

Entries in the Broadcast Category (F01-F20) must be aired on the TV/Cinema medium. Commercials/viral broadcasted specifically for screening on the Internet, any film commercial used interactive on screen and other film content for any other screens must be entered in the Other Film Category in Film Lotus (F21-29) or Best Use of Interactive Video under Interactive Lotus (IT09).

All advertising must be designed for public exposure.

All advertising must have been commercially launched, or be part of a continued campaign between 1st December 2014 and
31st December 2015.

Works that have entered ADFEST in the past years are not eligible.

All advertising must be versions as broadcasted on the medium. Director's cuts are not eligible.

All advertising must have been made within the context of a paying contract with the client, except for F20: Public Services & Cause Appeals

Entries cannot be made without the prior permission of the advertiser/owner of the rights of the commercial or advertisement.

Entries which have infringed any of its country of origin's voluntary or regulatory codes of practice are not eligible.

It is the responsibility of the entrant to withdraw such work immediately should an infringement arise.

Judging will be done by a panel of industry experts and the procedure overview is as follow:

Entries are first shortlisted after the juries' votes are tallied from the 1st round. 

Finalists are voted through discussion of each shortlist.

Winners are voted from each finalist in a discussion round.

The decision of the Juries in all matters related to the awarding of medals will be final and binding.

Interest Voting: At all stages of judging, a jury may not vote or be involved in any discussion on entries submitted by his/her company in his/her own city or on entries submitted by an overseas office for which he/she worked during the time the entries were produced.

Awarding the Lotus Winners

The juries will make the final decision on the allocation of Gold, Silver and Bronze Lotus winners

If they feel none of the works in a sub-category is a Lotus winner, the juries may not award any Lotus winner in that sub-category.

Juries may group single entries constituting the same campaign into a campaign entry, if they see fit, and awards one Lotus award for the campaign.

Only ONE Gold can be awarded per each sub-category.

A maximum of THREE Lotuses can be awarded in a given sub-category.

The Grande of Lotus Award will be selected from all the Gold winners that are NOT Public Services and Cause Appeals works, which will compete for the Grande for Humanity.  ADFEST Organizer reserves the right to determine the entries eligible to compete in the Grande for Humanity including, but not limited to anti-smoking, anti-drugs & other addictions, anti-drunk-driving, road & public safety awareness, health & hygiene awareness, political & religious messages, unions & associations, environmental awareness, government & forces recruitment, state education, racial, ethnic & disability awareness, gender equality, charities, volunteers & donation appeals, NGOs, foundations, associations, unions, animal rights, environmental awareness, human rights awareness works.  Such works do not have to be by or for Public Services organizations or NGOs, but the main determinant of its eligibility lies in the messages or causes of the work itself.

If there is only One Gold Lotus awarded, Grande of Lotus will not be awarded.

If there are two or more Gold Lotuses awarded, the juries must vote for Grande of Lotus.

Grande, Gold, Silver, and Bronze winners will receive a Lotus trophy and a certificate. Finalists will be given certificates.

All winners including finalists will be included in the ADFEST Award Annual.


There are 3 sub-categories in Other Film Category that will be judged remotely in the 1st round. You must submit all material and documentation for the sub-categories below by Friday 8th January 2016, and payment to The Festival Office in Bangkok no later than Friday 5th February 2016.

Internet Film (F21-27)

Interactive Film (F28)

Other Film (F29)



(in baht)                                                                                                                                    

Per Entry (except Lotus Roots) THB 11,000
Lotus Roots THB 18,000
Late Entry Fee* THB   1,500
*Per Entry submitted after the deadline below


Other Film Category (F21-F29) for Remote Judging Friday   8th January 2016
Broadcast Category (F01-F20) & Lotus Roots (LRF) Friday 15th January 2016

PAYMENT DEADLINE Friday   5th February 2016